Fake OFF
Fighting fake news with fun. A gamified app to help young people sharpen their critical thinking outside school
Fighting fake news with fun. A gamified app to help young people sharpen their critical thinking outside school
UX/UI
UX/UI
BRANDING
BRANDING
GAMIFICATION
GAMIFICATION
STRATEGY
STRATEGY
Rispresso
The challenge
How can we engage 15 to 20 year olds with critical thinking without sounding moralistic or academic? The goal was to design a tool that speaks their language, captures their attention and makes learning about misinformation feel natural and fun.
The challenge
How can we engage 15 to 20 year olds with critical thinking without sounding moralistic or academic? The goal was to design a tool that speaks their language, captures their attention and makes learning about misinformation feel natural and fun.
The challenge
How can we engage 15 to 20 year olds with critical thinking without sounding moralistic or academic? The goal was to design a tool that speaks their language, captures their attention and makes learning about misinformation feel natural and fun.
The concept
Fake Off is a gamified mobile app that helps teens decode online content through playful learning. The experience combines interactive quizzes, badge rewards and storytelling. The visual design blends bold illustrations with a clean UI to stay engaging and never feel childish.
The concept
Fake Off is a gamified mobile app that helps teens decode online content through playful learning. The experience combines interactive quizzes, badge rewards and storytelling. The visual design blends bold illustrations with a clean UI to stay engaging and never feel childish.
The concept
Fake Off is a gamified mobile app that helps teens decode online content through playful learning. The experience combines interactive quizzes, badge rewards and storytelling. The visual design blends bold illustrations with a clean UI to stay engaging and never feel childish.
The context
This project was developed as the core of my creative process portfolio. I led the full UX/UI journey, from field research and emotional personas to wireframes, moodboards and interactive prototypes. It reflects both my design method and my personal values.
The context
This project was developed as the core of my creative process portfolio. I led the full UX/UI journey, from field research and emotional personas to wireframes, moodboards and interactive prototypes. It reflects both my design method and my personal values.
The context
This project was developed as the core of my creative process portfolio. I led the full UX/UI journey, from field research and emotional personas to wireframes, moodboards and interactive prototypes. It reflects both my design method and my personal values.
Merging two brands into one. A rebranding concept that fuses Ricard and Nespresso into a fresh sensory experience
UI
UI
BRANDING
BRANDING
STRATEGY
STRATEGY
Solving the Challenge
Solving the Challenge
Solving the Challenge
Research
I started by interviewing teenagers to understand how they consume information and where their doubts and habits lie. These conversations helped me create emotional personas and shape a user journey based on curiosity and discovery. Early on, I realized the tone had to be light, interactive and never moralizing.
I started by interviewing teenagers to understand how they consume information and where their doubts and habits lie. These conversations helped me create emotional personas and shape a user journey based on curiosity and discovery. Early on, I realized the tone had to be light, interactive and never moralizing.
The Solution
I designed a mobile app structured around interactive quizzes, badge rewards and a progressive narrative. Every screen was prototyped and refined through wireframes and feedback. The design system combined pop-inspired colors, animated illustrations and a clean interface to keep the experience intuitive and fun.
I designed a mobile app structured around interactive quizzes, badge rewards and a progressive narrative. Every screen was prototyped and refined through wireframes and feedback. The design system combined pop-inspired colors, animated illustrations and a clean interface to keep the experience intuitive and fun.
The Result
Fake Off became a high-fidelity prototype with a strong identity and a clear mission. The interface balances education and engagement by making critical thinking accessible without ever feeling childish. The product flow is smooth, visually bold and ready to scale into a real solution.
Fake Off became a high-fidelity prototype with a strong identity and a clear mission. The interface balances education and engagement by making critical thinking accessible without ever feeling childish. The product flow is smooth, visually bold and ready to scale into a real solution.
Lessons Learned
This project taught me how to turn a complex topic into an engaging and user-friendly experience. I strengthened my ability to build structured journeys, craft UX storytelling and design a product that is both meaningful and playful. Fake Off reflects my belief that design can empower, inform and connect when done with intention.
This project taught me how to turn a complex topic into an engaging and user-friendly experience. I strengthened my ability to build structured journeys, craft UX storytelling and design a product that is both meaningful and playful. Fake Off reflects my belief that design can empower, inform and connect when done with intention.
Key facts
Key facts
Key facts
Tools
Figma, Photoshop
Industry
Education & Media Literacy
Duration
2 weeks
My role
UX UI Designer
Selected
Work
2025
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Label
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We designed an app that creates meaningful connections between travelers and locals
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BRANDING
RESEARCH
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Label
Playmobil Home, turning toys into stories
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©
2025 Romane Alhéritière - Made with ❤️ &☕️
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Stalk me
Framer
©
2025 Romane Alhéritière - Made with ❤️ &☕️
© 2025 Romane Alhéritière
Made with ❤️ &☕️