The objective was to transform the website’s front-end to deliver a visually appealing and contemporary look. The challenge was to enhance the user interface while maintaining a seamless user experience, ensuring the design aligns with the brand’s identity and values.
Tools:
Figma and Illustrator
Industry:
Domus Vi
Duration:
3 days
The previous website featured a dated aesthetic with heavy use of bold reds and overly saturated colors that detracted from the intended warmth and hospitality of the senior residence. The interface felt cluttered, with limited visual harmony and a lack of modern design elements to create an inviting user experience. The overall design did not effectively convey the comforting and serene environment that the residence offers.
I opted for a calming green palette, breaking away from the traditional red often associated with a less welcoming image. To complement this, we introduced a bright yellow to evoke joy and positivity, creating a warm and uplifting atmosphere perfectly suited for a senior residence.
The new design blends calming green and cheerful yellow to create a peaceful yet uplifting ambiance. It inspires trust and warmth, making it a place where families would feel confident leaving their loved ones.
